These days, size discrimination in fashion is a frequent topic of conversation online. Sizeism in the industry is, for the first time ever, something that's garnering coverage in popular media. And while it's great to see this issue brought to light, it's even better to see women taking direct action to change it.
Enter, Gabi Gregg and Nicolette Mason of Premme.
These ladies, like so many of us, found themselves sick and tired of a lack of representation in the fashion industry. And they decided to do something about it.
Both successful plus size fashion bloggers in their own right, the two women bonded over their mutual interests and quickly became BFFs. Premme grew as an extension of their friendship.
Premme strives to fill the need for fashionable plus size clothes, and to give every girl the chance to flaunt her style, embrace her body, and try the newest trends in her size.
Here at CF, we're completely down with Premme's vision. The brand embraces the radical idea that every woman deserves to feel sexy and comfortable in the clothes she wears. If Premme helps even one more woman do that, it's a winner in our book.
We're counting down the days until Premme releases their fall collection (any day now!). For now, however, we're still obsessing over their summer wares.
Below, we've created three outfits that include our favorite Premme picks:
Premme Girl Picks 1: Lilac Pants & Striped Crop Top
Look chic and fabulous in Premme's lilac slit trousers and black and white striped crop top. Your night on the town just got a whole lot hotter!
Pair this duo with black strappy heels for a sleek and sassy look, then pile on the accessories. Because the trousers are a pretty lilac color, play off of them with iridescent extras like sunglasses, a choker, and a crossbody bag. Perf.
For even more bling, add some staple silver hoop earrings and silver rings. Make sure your nails pop, then add some winged eyeliner. You're a stunner!
Premme Girl Picks 2: Ribbed Bodysuit & Mini Skirt
GAH, the Premme girls certainly know how to make a mini skirt!
Grab this birds of paradise mini and pair it with their unique white crossover ribbed bodysuit. Throw on these über chic black over-the-knee boots to walk the catwalk (or cross the street).
Glamorize with a simple gold cuff bracelet and vibrant yellow crossbody bag to make the look pop. Paint your nails with some Essie gel polish, and you are ready to make your statement (and make the Premme girls proud!).
Premme Girl Picks 3: Blush Bodycon Dress
Flawlessly intermingle gold and rose gold with Premme's blush pink bodycon dress.
Start off by adding some stunning metallic gold heels. (Even your walk will exude confidence.) Then go with a pink and gold suede bag to hold all your goodies.
Follow it all up with a rose gold marble watch and matching rose gold layered necklaces. Finally, add some gold earrings, like these from Oliver Bonas, and you are dressed to impress. (But you knew that already.)
Premme girls unite!
Are you as excited about Premme as we are? Which pieces are your faves? What do you think about sizeism in the fashion industry? Comment below with your thoughts.