• Style Guides
    • All Style Guides & Tips
    • Boho Style Essentials
    • Classic Style Essentials
    • Edgy Style Essentials
    • College Wardrobe Essentials
  • College
    • All College Articles
    • Dorm Bedding 2021
    • College School Supplies Checklist
    • Dorm Color Scheme Guide
    • Dorm Organization Tips
  • Outfit Ideas
    • All Outfit Inspo
    • College Outfits
    • 21st Birthday Outfits
    • Cold Weather Outfits
  • Sorority
    • All Things Sorority
    • Sorority Rush Essentials
    • Sorority Rush Outfits
  • Shopping
    • All Shopping Guides
    • Best Budget Fashion Stores
    • Where to Buy Sweaters
    • Best Online Thrift Stores
    • Timeless Jewelry Guide
    • Amazon Favorites 2021
  • Beauty
    • All Things Beauty
    • Makeup Essentials Guide
    • “No Makeup” Makeup
College Fashion
  • Home
  • About
  • Contact
  • Advertise
  • Write for us

The 10 Best Online Boutiques to Give Your Closet a New Identity

If you shop online at all, you need to know about these online boutiques.

Last Updated on July 9, 2020 by Madeline - Florida State University
This post may contain affiliate links, which means we may receive a commission if you purchase through our links. Please read our full disclosure here.
My all-time favorite online boutiques to shop for affordable and fashion-forward finds
Photo via Lulus

Today I’m sharing my shopping secret — the best online boutiques and direct-to-consumer brands that are affordable and sure to fill your closet with stylish finds.

What’s better than upgrading your look, supporting smaller businesses and doing it from the comfort of your home? Online shopping really is the best. You get to peruse the internet and fill your closet with unique pieces after just a few clicks.

{RELATED POST: The 20 Best Stores for Fashion on a Budget}

When our wardrobes begin to feel out of place with how we feel, it can be challenging to navigate the web and find exactly what you’re looking for. There’s literally hundreds of thousands of online stores and boutiques that are not yet trending, despite how awesome they are.

Finding the right online stores that will give you that new glam or edge can sometimes be the hardest part, especially when you’re not completely sure where to start. However, giving your closet a new vibe means going to new places.

We compiled some of the coolest online boutiques out there right now to satisfy your online shopping experience. Cheers to your new closet makeover.

1. Valfre

View this post on Instagram

The 1% Angel Denim Jacket 😇 #valfre

A post shared by Valfré (@valfre) on Jun 17, 2020 at 10:12am PDT

This L.A based online boutique has everything you could need to give your wardrobe a new look, especially if you love quirky and rebellious feminist designs. Valfre offers artistic and badass clothing that will bring out your strong, independent woman energy.

From their zodiac launch to their cheeky-devil line, Valfre is known for a sassy, feminine girl as their motif. Each of their products feature the art and is the symbol of Valfre.

Check out their site for one-of-a-kind accessories, prints, stationery, and clothing to deck out your bedroom and closet.

2. Lirika Matoshi

View this post on Instagram

A DREAM!!! @lefevrediary wearing the cloud dress ☁️☁️☁️

A post shared by Lirika Matoshi (@lirika.matoshi) on Jun 21, 2020 at 4:41pm PDT

Can we all just take a moment to acknowledge this insane online boutique?

Filled with dreamy patterns and textures that will make your closet to die for, Lirika Matoshi is a New York based boutique that began on the platform Etsy, known for small business creators. The handmade garments were all originally made from scratch.

Since gaining popularity across New York and social media platforms, Lirika Matoshi has become a celebrated brand worldwide, offering unique glittery and frilly pieces unlike any other.

This inspiring designer has all you ever dreamed of. From sparkling strawberries to soft cotton clouds, this online boutique will make you want to drop all your cash on the breathtaking designs (that is, if they aren’t already sold out).

3. Lucy In The Sky

View this post on Instagram

💜🌺Too sweet 🌺💜 . ☁️ This #Lucybabe is killing it in our Capri Ruffle Tie Dress in Lavender☁️ . @andilawley Check your email/order history for your $100 Gift Card! 🎉🛍️ . 🔥To be featured, Tag us @lucyintheskystore & use the hashtag #lucyinthesky for a chance to win the next $100 Gift Card! 🎉

A post shared by LUCY IN THE SKY (@lucyintheskystore) on Jun 24, 2020 at 2:52pm PDT

Looking for minimal yet flattering cocktail dresses and luxe outfits?

Lucy In The Sky has the going-out sets you need. This L.A based boutique has matching skirts and tops, dresses, bodysuits and accessories that will elevate your night out.

The formal and fitting attire that is characterized by unique detailing. All of their pieces offer fresh design features such as frill, ruche and lace to give your next formal dress a hint of glamour. Pair their form fitting attire with some glitz from their sparkling accessory section, and you’ll be unstoppable.

This boutique is perfect for your next formal occasion, or if you simply want to fulfill you dreams of being a glamour girl on the daily.

4. Lulus

View this post on Instagram

tie your look together with the Pretty Pleased white tie strap bodysuit 🕊#lovelulus shop link in bio!

A post shared by Lulus.com (@lulus) on Jun 18, 2020 at 2:10pm PDT

Honestly, we’ve been obsessed with Lulus for years now — so if you’ve never shopped at this popular online boutique, you are seriously missing out.

This store is our go-to for dresses and heels of all types, plus sweet, slightly boho crop tops, tanks, and matching sets.

Lulus is a college girl’s best friend and we can’t live without it.

All of the pieces you’ll see on their site are real life-affordable and extremely high quality. The best part is, they showcase every piece on real women so you can see how the pieces look in real life before purchasing!

5. Gabi The Label

View this post on Instagram

FLY LIKE A BUTTERFLY 🦋 Many butterfly favourites restocked! SHOP ONLINE — GABI-LABEL.COM #gabilabel

A post shared by Gabi The Label (@gabi.label) on Jul 2, 2020 at 3:50am PDT

Based in Singapore, Gabi the Label is the best online boutique for dream-like jewelry.

This direct to consumer jewelry store offers super affordable prices for jewelry you didn’t know you needed until you laid your eyes on all of the enchanting pieces.

If you’re looking to upgrade your look, these simple, yet detailed pieces will make your outfit stand-out. From dainty gold hoop earrings, to butterfly necklaces, this online shop will not let you down.

6. Skinnydip London

View this post on Instagram

Brb just LIVING for Mabel in the #SkinnydipXJade collection 👏👏👏

A post shared by SKINNYDIPLONDON.COM (@skinnydiplondon) on Jul 5, 2020 at 10:02am PDT

Some days are meant to be comfortable and casual, but we still want you to look fresh while doing so.

For those who love street-wear, Skinnydip London has great aesthetic loungewear and lifestyle looks. From various matching sets to original designs, you can throw together a bomb look for the days where effortless attire is a go-to.

Diversify your t-shirt and sweatpants collection with unique prints, and get comfy with Skinnydip London’s effortless outfits.

7. Storets

View this post on Instagram

@charlinesas in @storets Katie Sweat 2-piece set💙 #storetsOnMe #ootd #fashionblogger #comfy

A post shared by storets (@storets) on Jul 2, 2020 at 5:14am PDT

For modern everyday attire, check out Korean fashion brand Storets, an Instagram girl favorite.

This online store features both select fashion brands and their own in-house label. The in-house label in particular is fantastic for loungewear and affordable 2-piece sets. (Editor’s note: I have the exact set seen in the Instagram pic above and the quality is beyond amazing!)

Although the brand is based in Korea, their shipping is super fast in the US, so no waiting weeks for your pieces to arrive!

8. Impressions

View this post on Instagram

Brb going on vacay ☀️🌴 ⁠

A post shared by Impressions Online Boutique (@shopimpressions) on Jul 6, 2020 at 10:01am PDT

The perfect summer style is here.

Impressions Boutique checks all the boxes for looking bright and colorful for a sunny day. This online boutique offers an entire collection of bathing suits, sandals, athleisure and more to fulfill you next tropical vacay.

This Arkansas-based shop will definitely make you stand out with pops of colors and patterns all summer long.

9. Miss Lola

View this post on Instagram

😍 Our most popular sandal is back 🙌Hurry, sizes won’t last. Shop “BLISS” now. * Also available in Black & Leopard

A post shared by MISSLOLA.COM | Miss Lola (@misslolaofficial) on Jul 7, 2020 at 8:13pm PDT

Sometimes when you feel like your closet is in need of a change, adding a new pair of shoes can easily do the trick.

Miss Lola is the place for any kind of shoes you need. From sandals to sneakers, you can find shoes that will give your outfits the edge, sass, or pop of color that they need.

This boutique is also home to a trendy collection of clothing and accessories to match perfectly with your new pumps, slides or sneaks. Change up your style with a clear strap mule or platform sneaker from Miss Lola for a whole new look.

10. Three Bird Nest

View this post on Instagram

Summer Staples // Through The Waves Cami✌️// Available in four colors! // Under $20 this week only! // #threebirdnest #ootd #summervibes #boho #bohochic #boutique #summerstyle #bohemianstyle #cute #style #cami

A post shared by Three Bird Nest (@threebirdnest) on Jul 6, 2020 at 11:50am PDT

Bohemian chic lovers, look here.

Three Bird Nest is your bell-bottom, lace bralette, and kimono heaven. This California based shop has all the must-haves to make your free-spirit soul shine.

Their indie collections and accessories are everything you need to make your boho chic dreams a reality. Perfect for summer festivals and everyday wear, Three Bird Nest has the perfect amount of fringe and tie-dye for you.

What’s your favorite online boutique?

Where do you like to shop for affordable and unique finds? Did we miss your favorite online boutique or direct to consumer brand? Tell us in the comments below!

Tags : shopping guide, Stores, Websites

4 Comments
Originally published on July 9, 2020
Previous How to Create a Chic Capsule Wardrobe for Work, School, & Nights Out (+ 4 Outfit Ideas to Get You Started)
Next 17 Sorority Rush Essentials Every Girl Needs

Related Posts

Top 5 Ways to Be a Smart Shopper

Best friends

A Galentine’s Day Gift Guide for Any Type of BFF...

4 Timeless Spring Essentials for Every Woman’s Wardro...

Reader Interactions

Comments

  1. kat_says says

    July 9, 2020 at 12:44 pm

    Great list but & Other Stories isn’t an online only store; they have shops all over Europe and the UK and even three in the USA (one in NYC and two in California).

    Reply
    • Zephyr - CF Editor says

      July 9, 2020 at 12:52 pm

      Oh wow, I had no idea! I thought they were online-only, should have researched further! I’ll replace them ASAP.

      Reply
      • kat_says says

        July 10, 2020 at 10:35 am

        They’re owned by H&M so started out in Sweden and have been slowly opening stores in other countries over the last few years.

        Reply
        • Zephyr - CF Editor says

          July 10, 2020 at 12:20 pm

          Oh wow, didn’t know they were owned by H&M either! They’re awesome, everything I own from them is amazing quality. Hope they expand even further in the states.

          Reply

Leave a Comment Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

  • facebook
  • twitter
  • instagram
  • pinterest
  • bloglovin

SEARCH CF

Get the latest CF updates! (Delivered weekly, no spam ever, unsubscribe anytime.)

Flat lay on light pink marble surface featuring planner, gold-colored pen, iPhone in pale pink case, and pale pink roses

The Ultimate School Supplies Checklist: What You Really Need for College

Here’s what should be on your college school supplies checklist.

I Dressed like Taylor Swift Eras for a Week and Here’s What Happened (Part 2)

In honor of Fearless (Taylor’s Version), I’m redoing my own work and dressing like Taylor Swift eras for a second time.

Copyright © 2007-2021 College Fashion LLC | Contact • Privacy Policy • Terms of Service • Disclosure • Write for Us