25 Personal Style Bloggers You Should Be Obsessing Over

Today, fashion bloggers rule the runway. Here are the names you need to know.

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Some days, you just wake up from a deep, fulfilling slumber and spring into the closet, perfectly aware of what you’re going to wear that day. Others, you stare at your clothes for a full-on 30 minutes, completely stuck on the #OOTD (and also fully exhausted).

Whatever it is, it’s always a good idea to have some fashion inspiration on hand. To help out with this, here’s my top 25 list of the most influential and popular fashion influencers out there!

Specially geared to provide you with a daily stream of fashion inspo, there’s not only bloggers with their own personal style blogs, a staple of the fashion industry nowadays, but also Instagram celebrities and the like. (After all, today’s fashion expert is well-versed in all types of social media, and Instagram’s one of the biggest platforms out there.)

Without further ado, here’s 25 personal style bloggers to follow now!

The Fashion Greats


These are the women who have defied all odds and boast insanely high numbers of fashion followers (both regular and celebrity).

They always have the best pictures, the cutest web designs, and the most engaging fanbase. For every millionth fashion blog that fails, there are these ones to remind us all that it is possible.

1. Leandra Medine, Man Repeller.

Author of Man Repeller: Seeking Love, Finding Overalls. Living legend.

2. Chriselle Lim, The Chriselle Factor.

One of the few people I know who can rock a hat. Motherhood goals.

3. Nicole Warne, Gary Pepper.

Featured on the covers of Harper’s Bazaar and ELLE.

4. Aimee Song, Song of Style.

Knows her Givenchy from her Gucci. Pro at interior design.

5. Julia Engel, Gal Meets Glam.

The fashion BFF you’ve always wanted. (More on her style here!)

The Models Turned Influencers


These are the gorgeous Instagram models of today, who inspire all of us with their on-fleek eyebrows (totally looking at you, Cara Delevigne) and killer selfies.

They’re beautiful, yes, but they’re also funny and active and insanely good at PR. After all, these are the girls who’ve managed to convince the world that they’re not just models but actual celebrities in their own right.

6. Cara Develigne, @caradelevigne

Rebel. Is the definition of cool.

7. Gigi Hadid, @gigihadid

One half of a fashion model sisterly duo. (Bella is also fab!)

8. Kylie Jenner, @kyliejenner

Of the Kardashian fame. Her glow-up was inspirational.

9. Charlie Howard, @charliehoward

Body positive activist. Author of Misfit.

10. Emanuela de Paula, @emanueladepaula

Posts in English and Portugese. Gorgeous.

The Fitspo Queens


More often than not, these fitspiration models run their segments in vlogs and pictures as opposed to formal style blogs. Still, they’re incredibly motivational and fun to look through, especially if you’re looking to up your athleisure style game (or, you know, get in amazing shape).

Because of their untiring abs and workout sessions, these girls are the real MVPs.

11. Cassey Ho, Blogilates.

Will work your glutes till they’re the subject of a Sir Mix-a-Lot song.

12. Rachel Brathen, Rachel Brathen

Yoga #goddess.

13. Lori and Michelle, Purely Twins

You’ll want to be a member of their fitness tribe.

14. Bianca Cheah, Sportluxe

Home to nutritional experts and personal trainers.

15. Adrianne Ho, Sweat The Style

Athletic wear line designer. Body goals.

Diversity Superstars


Like our new favorite editor-in-chief Nina Garcia, these girls have blown the lid off the fashion world by proving that a diverse POV is the what we’ve needed all along. Pushing the boundaries on beauty standards in a truly revolutionary way (Black is beautiful! Curvy is beautiful!), they’re our #WCW every week.

Related reading: The 9 Best Black Influencers for College Women.

16. Pam Hetlinger, The Girl From Panama

Knows fall trends like the back of her hand.

17. Gabi Gregg, Gabi Fresh

Has appeared on Good Morning America, The Today Show, and more. Cofounder of our new favorite fashion brand.

18. Kelly Augustine, Kelly Augustine

Specialist on plus-size representation in designer brands.

19. Sydnei Jarman, Her Modern Life

Authoritative voice on the “Modern Millennial.”

20. Grasie Mercedes, Style Me Grasie

Has an acting reel and comedy web series.

The Guys


Just because women dominate the fashion blog world doesn’t mean that guys too can’t have their share of amazing personal style websites! These guys’ outfits make every girl look at their BF and go, “Why can’t you dress like him?”

Whatever it is they’ve got, these bloggers are good looking and not afraid to show it off.

21. Bryan Yambao, Bryanboy

Top male fashion blogger. Impeccable style.

22. Trevor Stuurman, Stuurman Style Diary

Manages the most editorial Tumblr blog you’ll ever see.

23. Lougè Delcy, Dapper Lou

Former stylist. Global roamer.

24. Isaac Hindin-Miller, Isaac Likes

Hosts Q&A opportunities with followers.

25. Marcel Floruss, One Dapper Street

Old-school charm. Preppy meets vintage.


Do you have any favorite fashion bloggers? Who? Why do you love to follow them (and what’s their Instagram @?) What’s your fashion blog?

Comment below with your top style influencer!

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