First Look: The Webster at Target

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Way back in January, we announced Target would be expanding and revamping their designer collaborations brand, which evolved into a new concept called The Shops at Target, where stores will carry rotating in-store 'shops.' The shops will include limited-edition specialty items that encompass everything from fashion and home goods to food and pet supplies.

The Shops at Target's first fashion collaboration is with The Webster, a popular boutique based in Miami, Florida. Called The Webster at Target, the collection will include men's, women's and children's lines priced between $7.99 and $49.99. The women's collection includes apparel, swimwear, shoes, jewelry, handbags and other accessories, all with a distinct Miami vibe. Select items will also be available exclusively online in petite and plus sizes.

The Webster at Target launches on May 6thonline and at Target stores nationwide, alongside four other shops: Privet House (home decor), Cos Bar (makeup), Polka Dog Baker (treats for Fido) and The Candy Store (self-explanatory!).

Want to see what The Webster at Target collection will look like? Scroll on down to view the full women's lookbook, courtesy of Target: (Click each photo to enlarge)

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Your thoughts?

What do you think about this collaboration? Do you like any of the pieces shown here? Which look is your favorite? Do you think you'll be checking out this collection after it launches? Remember to leave a comment below and tell us your thoughts!