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William Rast for Target Coming in December

9 Comments

William Rast

Target recently announced their newest designer collaboration with William Rast. The line– founded by everyone’s favorite boy band member, Justin Timberlake, and his childhood friend Trace Ayala– will launch in Target stores and online December 19th.

According to WWD, the line will be available through January 22nd and includes both men’s and women’s collections.

Both collections will include denim, outerwear and sportswear inspired by “the iconography of biker culture and American denim heritage” according to Colin Dyne, chief executive officer for William Rast.

Although prices haven’t been announced yet, Target spokeswoman Katie Heinze said:

“Our guests have varied tastes and this collection provides the perfect mix of rocker attitude and laid-back appeal for men and women everywhere at affordable prices.”

Thoughts?

What do you think of this collaboration? Are you familiar with the William Rast line? Have you bought items from Target’s designer collaborations? Leave a comment to let us know what you think!

Posted on on August 2, 2010 / Filed Under: Fashion News / Tags: , , , , ,

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9 Responses to “William Rast for Target Coming in December”

  1. 1
    August 2nd, 2010 at 10:14 am

    Should be interesting. Looking forward to see what the collection includes.

  2. 2
    August 2nd, 2010 at 10:18 am

    I’ve heard of William Rast, but I have never seen any of their creations. I look forward to this collaboration however. Target always does really great collaborations.

  3. 3
    August 2nd, 2010 at 10:54 am

    so excited for this! I really like the western inspired looks & the denim washes– it will be great to have it at a more affordable pricepoint :)

    Plus i’ve been a JT fan since his *NSYNC days!

  4. 4
    August 2nd, 2010 at 11:58 am

    too bad none of target’s collections have been as great as they make them out to be.

  5. 5
    August 2nd, 2010 at 12:31 pm

    SOOOOO excited! I love my William Rast jeans, I’m looking forward to see their other clothing that might be able to afford lol!

  6. 6
    August 2nd, 2010 at 1:21 pm

    I think it would be beneficial to mention this: http://abcnews.go.com/Business/target-best-buy-fire-campaign-contributions-minnesota-candidate/story?id=11270194

    I hope people will make more informed decisions about their shopping habits.

  7. 7
    August 2nd, 2010 at 5:20 pm

    @liz – while I see your point (I’m 100% for equal rights), probably a few people on a board of directors decided to give funds to that organization. I don’t think shopping there means that you share his opinion or political views. I think its a little harsh to stop shopping somewhere you love because they’ve given money to an organization that supports a candidate that you don’t see eye to eye with.

  8. 8
    August 3rd, 2010 at 6:29 pm

    I bought William Rast jeans once and they were so low on my body (I’m 5’8) I could not pull them up to save my life. They were basically painted on to my body starting right at my butt haha. I won’t be making another jean purchase from him but still, gotta love Justin!

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