Mulberry for Target
Earlier this week, Mulberry announced its upcoming collaboration with Target. The brand of leather goods didn’t specify the price range for their Target collection, but it surely will be a fraction of what their luxury lines cost.
Mulberry recently created a fashion frenzy with the Alexa bag (pictured above). The messenger-tote bag hybrid was inspired by former MTV host and fashion muse Alexa Chung. It’s so sought after that the waiting list is reported to contain thousands of eager buyers.
The Bayswater tote (pictured below), however, is Mulberry’s most iconic piece. It features a timeless shape and comes in a variety of colors. Here’s hoping the Target collection features incarnations of both the Alexa and Bayswater looks!

Mulberry Bayswater Bags – Wonder if Mulberry for Target bags will look similar?
The limited edition collection of lower-priced handbags is set to hit shelves on October 10th, 2010 and will be available through December 24th. But let’s face it, it’ll be sold out within a matter of minutes.
What are your thoughts?
Will you be scouring your local Target stores this fall for the Mulberry collection? Do you have experience with previous Target-designer collaborations? Let us know what you think and leave a comment!
Posted on on June 14, 2010 / Filed Under: Fashion News / Tags: Designer Collaboration, Handbags, Mulberry, Target
















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Milana
It’s like Jimmy Choo for H&M… It’s just not sexy!
Milana from FashionStyleAdvice
Blair
awww… theres no target in Canada
oohh well,
can you make another post when the bag comes out
im soooo excieted for it!!!!
Elle Sees
I love the bags pictured above and if they’re anything like that, count me in!!
Courtney
Any word if this collection will be leather? I sure hope so or it will degrade Mulberry as a high end line.
Elizabeth - University of Missouri
Ahh so excited!!! This is the most promising collection since Rodarte for Target!
Emma M
Grrr. Much as I used to love designer collaborations, as a proud Bayswater owner, i’m afraid that this collaboration will destroy the integrity of my beloved bag. What I love about Mulberry is that it isn’t entirely mainstream- it’s more English heritage than high fashion. Collaborations like this will obviously change that image… like Alice Temperly for Target.
Amber O
Oh I agree! If they look like the above, I’m so getting one. Would love to have that black bag! Can’t wait to see what they bring!
Serena
wish it was being released sooner! and hopefully mulberry won’t stoop down to the level of fake leather for this collab.
Isabelle
I’m so excited for this collaboration! And if the bags look half as nice as the original ones I will be there opening day! ;)
Trend Steps
ME WANT!! :D
JuliaMit
It sounds promising! I already want one.
Maga
SO EXCITED!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
i’ll be there opening day!!!
Charlotte
oooh i’m so excited!!
i knew moving to the USA was a good idea- we never seem to have these amazing collaborations over in the UK!!
Charlotte xxx
Gracey
I agree with the others, I really like the original Bayswater bags so I’ll definitely be checking it out!
Jessica Tavesjnhasky
LOVE this post! I’m dying for an Alexa…. hope Target has a similar version :))))
alyssa
am i the only one who think the bayswater looks a bit too much like the birkin?
and @ Emma M, I really don’t think Mulsberry will become that much of a big name/mainstream due to this collaboration. Alice Temperly hardly is, and it seems like most of the people who gobble up the designer collabs are people who are already fashion-conscious anyway, or just so happen to like the product. I hardly think this will “cheapen
nikki
It does look like Birkin bags they are super cute hopefully the material is good cause when I went to H&M for Jimmy Choo it was not cute
Caitlin
love!
Erin
Oooooh….. I love Mulberry bags but they are way out of my price range. Hopefully this collaboration will bring some cute and affordable bags.
My guess is that they will not be leather. Leather will keep that price tag up and then what would be the point of collaborating with Target?